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  | Those rates do seem a little high and I am a dealer, I have 9 counties that I run for an Co-op.  I am the only one in the company that installs and services the equipment, (I sell 95% of it too)in the company.  With the amount of equipment that I have in the country, I am maxed out on in season service.  Most of time there are no problems, that is a benefit to the Ag Leader equipment.  But when there are issues  80% of the time everything can be fixed over the phone.  The other 20% of the time I have to go to the field and fix it.  When I have to do that there is a $50 dollar service call to cover the trip, that is it. The only reason there is a charge is weed out the guys who want their handheld.  When you know you have to pay for something you pay a little more attention when they are explaining how to use it.  At least I do.  I do make most of my money from service though not from charging for it but from the additional sales I get.  Once I get established in an area with a couple guys, I service the hell out of them and the rest follows. (That is why I am pretty much maxed out) When guys see you adjusting an autosteer on a NH3 rig for a customer with your headlights shining on the gap between passes on a friday night your the first call they make when they want to get started with some piece of equipment.  That is what service does for me as a dealer.  One 7000 dollar autosteer system will lead to 50,000 dollars worth pretty quick.  Who knows there may come a day when my bosses tell me that I have to charge an annual service fee.  That is my story and it is working for time being. |  |
 
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