| haymaker - 3/7/2013 13:23 In the early days of RR soybeans Pioneer had bought from Monsanto for a mere $500,000 the rights to use the RR 1 gene forever. But when DuPont came in and acquired Pioneer that negated the $500 K deal. Otherwise Pioneer could either have made a fortune from tech fees or it could have passed the savings on to its customers or maybe even some of both, but it never happened. In my opinion Pioneer was a much better company before DuPont took it over.
You are right, Pioneer was much better before Dupont. A very strong brand name, and one of the best known in all of agriculture. Then Dupont was so insecure, they have rebranded the company as Dupont, Pioneer. A very poor decision in my mind. I would like someone to tell me what that was all about.
Adding Dupont to the brand was not a positive. Recently, Pioneer has been a profit center for Dupont with the economic downturn, in paints and chemicals, so it seems they want to change that. |