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E.Central MN | It doesn't make business sense to eliminate a brand in NA that is more successful than the brand they are replacing it with. It makes business sense to push the MF brand in those other markets. Maybe the problem is their marketing and mgmt staff is grasping at straws. It sounds like they're just trying to copy Deere's marketing strategy. Unfortunately they are missing the point of what made JD successful.....lots and lots of dealer locations, even after the dealers were consolidated. | |
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Here is what everyone is missing in the AGCO debate
