Bottom of the Mitten | mikado - 8/15/2026 12:25
Pretty simple, Dairy Queen....you had a customer in the store looking to purchase....but your rules lost the sale and drove him to the competition ...
They lost a loss leader sale. For every customer that won't download the app they probably have 50 that do. And likely the mad people about the culvers app end up at dairy queen so it's a wash. What do they say..... "There's no such thing as bad PR". You just put their name all over the internet. Now that i think about it, maybe I'll go get some cheese curds from culvers a blizzard from DQ! |