When one-time Democrat Sam Negron headed to the polls to cast a ballot for Donald Trump in 2024, he did so with one thing on his mind above all - the economy.

"I didn't like paying $7 for eggs," said Negron, a Pennsylvania state constable in the majority-Latino city of Allentown. "But basically it was all his talking points… making the US a strong country again."

Negron, who switched to the Republican Party in 2019 after decades as a Democrat, was not alone.

When Trump pulled off a decisive electoral victory in 2024, he did so with the backing of millions of Latino voters helping to propel him over the finish line.

That election saw Trump receive a higher percentage of the Latino vote than any other Republican in US history, with 46% of the varied electorate casting their ballot in his favour.