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Question for Chris
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E.Daehler
Posted 8/1/2024 07:23 (#10834767 - in reply to #10834664)
Subject: RE: Question for Chris


Higginsville, MO
Agcos original structure was multiple brands under one company. It worked but it takes more resources to keep that going, something that no one want to do anymore. Go the extra mile to make it work. Thats been thrown out the window since they are trying to do what deere and case does. They destroyed their customer base, which in turn kills the dealers and so forth. They keep playing defense on making sure dealers are there instead of offense from what I've seen. They care more about the world instead of the people that built that company right here in America.
This area was atleast 40% White and AC in the early 90s. Now its 60% Deere and 30% Case with AC making up 7% and Massey and others making up the the rest. Our dealer is not the best and it shows but we never were a big Massey area even though we had an original dealer for 40+ year. Their tractors didn't hold up for field work. Corporate of Agco does not have the balls to take time and see what their dumb choices have done in America. A lot of customers would like to beat some sense in them. There is so much disconnect that its not even funny. Its bs Deere and Case guys can be proud of their heritage but us AC, White or any other abandoned Agco brand guys cant be because its not the new narrative. Spray coup and rogator had decent sales until they got canned too. Changing rogator to fendt killed its sales in our area.
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