Central Illinois | Mac46147 - 4/7/2024 20:23
Why can’t they broadcast the final 4 games and championship on regular tv?
Edit: article is dated 10 years ago.
According to this;
https://www.sportsmediawatch.com/2014/03/the-final-four-airs-on-tbs-...
CBS would not have any tournament games if it wasn't for Turner Sports Network. (I believe that was how it was phrased.)
Edit:
"The move of the Final Four to cable is not the result of disinterest on the part of CBS (i.e., the Final Four is not being ‘relegated’ to cable). It is simply the case that without Turner Sports, CBS would not have any NCAA Tournament games. Under the previous TV deal, rights fees for the NCAA Tournament were set to become so onerous that CBS actually considered paying ESPN “to take the 2010 to 2013 tournaments off its hands” (NYT, 5/4/10). If Turner had not joined CBS in a joint bid for NCAA rights, CBS would have been unable to afford to carry the tournament, and ESPN almost certainly would be airing the Final Four next weekend (and every year until 2024)."
Edited by Ron (Cen. IL.) 4/7/2024 20:45
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