you've no idea how many people live one way and vote another.

or people that don't vote because they don't like something about the candidate that's totally irrelevant to the election or the job.

or the people that vote against somebody because they don't have any idea how the legislative process works

or the people that can't seem to understand the person telling you how they're going to fix x y or z has been in office for 2 or 3 terms and hasn't done it yet.