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Why couldn't the national corn and national soybean growers have a SuperBowl ad?
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J Green
Posted 2/4/2019 08:51 (#7295959 - in reply to #7295897)
Subject: RE: Why couldn't the national corn and national soybean growers have a SuperBowl ad?


North Central IL
Well said.

What would this ad say, who are you trying to reach, and in the end what would be the call to action from the ad.

I would bet the average super bowl review could give a rats a$$ about impact of tariffs an what not on corn farmers. In the end it s the policy makers that will decide, do you think a one time ad on the super bowl is going to change anything.

Here's an idea, next time it get cold take that 5.2 million dollars in $1's pile it up in the parking lot and burn it. You will do about the same amount of good.

The super bowl ad will make a few corn growers feel good. That's the problem, too often these associations, governed by farmers, do what feels good, oftentimes at the encouragement of their staff because it's easy and keeps the board happy.

These associations (staff and Broad) need to be held responsible for results, and measurable progress towards goals that increase the opportunity for profits of their members.
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